During yesterday’s telecast of SPIKE TV’s Guy’s Choice Awards, Jeremy Piven presented Heff and his Playboy bunnies the “Alpha Male” award, while Cameron Diaz received the most dubious trophy of the night: the ‘Decade of Hotness’ award. Oh, Spike TV. You haven’t yet figured out that the best way to make an over-30 girl wince is to give her an award that begins with “decade”.
Matt Damon also stirred up controversy by talking about his favorite Sports team–the Celtics. He was immediately booed by Laker-lovers in the audience. Additional category winners after the jump.
Matt Damon netted two of the night’s top honors as he was voted “Guy of the Year” by Spike TV viewers, and his portrayal of Jason Bourne in “The Bourne Ultimatum” earned him “Best Ass Kicker” bragging rights.
Box office smash hit “Iron Man” garnered the “Guy Movie of the Year” honor. Star Robert Downey, Jr. and director Jon Favreau were on hand to receive the award.
Playboy editor-in-chief and chief creative officer and American icon, Hugh Hefner, was given the first ever “Alpha Male Award” for his pioneering vision and ground-breaking achievements that forever changed the face of entertainment for men.
The show also honored one of the most successful comedies of all time, as “There’s Something About Mary” was inducted into the “Guy Movie Hall of Fame” with Bobby and Peter Farrelly, as well as castmembers Ben Stiller, Cameron Diaz, Lin Shaye and Markie Post on hand to accept the honor. Diaz was also there to receive the “Decade of Hotness” award.
In addition, fresh off winning Super Bowl XLII, Eli Manning took home two awards, “Most Unstoppable Jock” and sharing “Badass DNA” with his brother Peyton. Spike TV’s “GUYS CHOICE” also included a house-shaking performance by Disturbed, and appearances by Chuck Liddell, Harrison Ford, Marisa Miller, Robert Downey, Jr., Anne Hathaway, Steve Carell, Kim Kardashian, LeBron James, Eva Mendes, Tila Tequila, Snoop Dogg, and Jeremy Piven, among others. [FOX Business]