While it’s not quite on par with the grandiose “5-for-5” freshman sweep that CBS pulled off the other day, The CW has granted full-season orders to all of its first-year shows as well – meaning, both ‘Nikita‘ and ‘Hellcats.’
The network also ordered a full cycle of perennial fence-sitter ‘One Tree Hill,’ which is now in its eighth season.
“This fall, The CW made several strategic scheduling moves, including adding two of the most buzzed-about new series, ‘Hellcats’ and ‘Nikita,’ to our line-up,” network entertainment president Dawn Ostroff said in announcing the news. “We’re thrilled that they’ve paid off for us.”
Helping catapult ‘Hellcats’ to its full-season pick-up is the fact that the cheerleading drama has delivered the best audience retention ever of any show airing after ‘America’s Next Top Model.’ What’s more, the show has improved The CW’s Wednesdays-at-9 numbers by 80 percent in the sweet spot of women 18-34 and 126 percent in total viewers (averaging 2.5 million).
‘Nikita,’ meanwhile, has quickly emerged as the second most-watched show on The CW (after ‘Vampire Diaries,’ its lead-in), by averaging 3.6 million weekly viewers.
Thus far there is no word on the fate of ‘Life Unexpected,’ which is fighting hard to gain some ratings traction in its second season.