Warning: Those of you who get enraged over silly lawsuits should probably stop reading right now. According to the New York Post, “Storage Wars” star Dave Hester is suing hip hop artist Trey Songz over the right to say the phrase “YUUUP!”
Yes, we know… but remember: we warned you this might get silly.
Actually, Hester, who uses his “YUUUP!” to put in a bid during the storage locker auctions on the show, is suing because representatives for Songz sent him a cease and desist order, stating he was using the same signature phrase before the auctioneer, who trademarked the phrase in September (not sure how you trademark “YUUUP!” Must have something to do with the number of of times you use the letter “U”).
Watch Dave Hester say “YUUUP!” in this “Storage Wars” trailer:
[iframe http://xfinitytv.comcast.net/tv/Storage-Wars/141380/2020466550/Storage-Wars%3A-Season-Two-Preview/embed 580 476]
The funniest part of the suit, described both in the Post and a more detailed Hollywood Reporter piece, is the suit’s description of Songz’s “YUUUP!”: It “resembles an animal-like or non-human squeal which begins with a distinct ‘yeeee’ sound before finishing with a squeal-like ‘uuuup’ sound.” We pity the poor judge who is going to have to hear both “YUUUPs” over and over again to determine if there are any similarities. But, as the THR article points out, you can trademark a sound, so maybe this silly-sounding suit is over a legitimate issue. Maybe.