Former “DWTS” star Stacy Keibler has been tapped to host the new Lifetime series “Supermarket Superstars,” the network announced Friday.
The new reality competition features aspiring food product inventors, who will “pitch their concepts to a panel of industry experts for a once in a lifetime chance to have their creation launched nationally in a major grocery chain.”
Lifetime has ordered 10 episodes of the show, which comes from the producers of “Project Runway” and “Undercover Boss.” Contestants must pitch their concepts to three mentors and refine their product before presenting it to a buyer.
The winner of each episode gets an investment in their product and a chance to return for the season finale, with one person winning the grand prize of having their product featured in grocery stores across the country.
And perhaps some day, the “Supermarket Superstars” hot products might be coveted by TLC’s “Extreme Couponing” queens… then they’ll know they’ve made it!
Just how “extreme” are they? Watch the clip below of a pregnant dumpster diver: