GMC TV Changes Name to UP to Reflect Programming

LOS ANGELES (AP) — First it was Gospel Music Channel, then it became GMC when it expanded beyond music programming. Now the cable channel said it’s changing its name again, but not its identity. Beginning Saturday, the 8-year-old channel will be reintroduced as UP. Don’t call it a “rebranding,” said Charles Humbard, the channel’s president […]

Continue Reading