Deep Soap: Fearless New Year’s Predictions

2011 was the year that daytime soaps died — again and again and again.  What will 2012 bring to daytime television? Will CBS and NBC decide to axe their surviving soaps? Will “All My Children” and “One Life To Live” miraculously come back from the dead for a second time?  Will The Powers That Be […]

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‘General Hospital’s Bus Accident Crashes and Burns

Get on the Bus ABC Daytime’s promo department deserves an Emmy for their marketing of the great “General Hospital” bus crash of 2011.  Thanks to all of the hype, I was prepared for a dramatic accident scene, high risk rescues, and lives hanging in the balance. Instead, the accident happened off screen.  One moment, Morgan […]

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‘Days of Our Lives’ Product Placement Goes Viral

Non-Soap Blogs Discover ‘Days of Our Lives’ Product Placement ‘Days of Our Lives‘ fans have been amused by the show’s blatant product placement for years.  I, and other soap bloggers, have cringed at the embarrassing conversations about Midol and numerous other brands that paid to be incorporated into the scripts. This week a YouTube compilation […]

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Soaps Skimp on Halloween Tricks and Treats

Soap Halloween 2010: Like Getting a Box of Raisins in Your Trick or Treat Bag Soaps did not make a big deal about Halloween this year.  The majority of characters did not acknowledge the holiday at all. Too bad.  I love it when shows come up with the perfect costumes that encapsulate characters’ personalities. 2010’s […]

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