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Craziest Celebrity Trademarks

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Paris Hilton: "That's hot."

Call Paris Hilton what you want, but it is hard to deny her business savvy. The heiress successfully trademarked her infamous catchphrase “That’s hot” in February of 2007 at the height of her fame. She became embroiled in a lawsuit with greeting card company Hallmark in 2009 after it was discovered that they had used the phrase on a card. The suit was settled out of court in 2010. —XFINITY Entertainment Staff (Photo by Isaac Brekken/Getty Images for Mizumi)

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