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2. Drum Up Attention

Place ads in local newspapers, online, or on public bulletin boards. Reserve signs for the day of the event, and only include the sale's date, time, and directional arrows to its location.

Make sure your signs are readable from a distance that will give a driver time to slow down and turn. That means bold, thick, black letters on large, brightly colored posterboard, readable from a few hundred feet down the road.

(Photo: iStockphoto/dlewis33)

The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.

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