Logo first used:
1901 Company founded:
$21.0 billion Industry:
Rubber and plastics
Goodyear Tire & Rubber Co. (NASDAQ: GT
) was founded in 1898 by Frank Seiberling, who named the company after Charles Goodyear — the man who had discovered vulcanization (the process of improving rubber by heating it with sulfur). The company made both bicycle and car tires, and by 1916 it was the world’s largest tire company. In 1900, the company sought to distinguish itself by adopting the wingfoot symbol as its logo. The idea came from a statute of the Roman god Mercury — which had winged feet — that Seiberling had in his home. The first advertisement featuring the wingfoot appeared in 1901. The company has also become famous for the Goodyear Blimps. It has operated such blimps since 1925, and it currently has blimps in California, Ohio, Florida and China.
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