8. Budweiser “Crabs Worship” (2007)
Budweiser lets you know who’s king—of the crabs at least. An ice cooler cleverly comes to resemble a crab as the sun melts. Yet the brand isn’t put down as a lowly crustacean, it’s raised up as an exemplar. Budweiser quite innocently comes to rule the scuttle in the process.
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